SpartanNash
ESG report for grocery store distributorCreated alongside team members during ICR internship
The Task
I was asked to come up with a vertical concept idea for SpartanNash’s annual Environmental, Social and Governance report. The ESG report would exist digitally so I made sure to add a navigation system on the bottom to help users find information throughout the document.
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Following the Brand
I worked with SpartanNash’s brand guidelines to develop my concept. I used circular elements to represent the vast data collected over the years, featured in their ESG report. Text banners were added to capture attention and guide readers through each new section of information.
